US Magazine SNAFU: The Fallout Continues

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Thousands of US Magazine Subscribers Cancel!

...just a follow up to the story we posted concerning the US Magazine cover featuring Sarah Palin with the "Babies, Lies, and Scandal" headline (see "US?" Biased? Not "US!").

It seems that we were not the only ones outranged over this blatantly biased hatchet job.

Thousands of disgruntled readers are expressing their outrage on US Magazine's website, not to mention flooding the phones of the so-called "subscription hotline" in an effort to cancel their subscriptions. Nice.

"I'm hearing it's 5,000, maybe more," says one source in the industry. Another source claimed that as many as 10,000 readers have already cancelled their subscriptions. Very Nice.

And these numbers were breaking only a day or two after the story first broke and grabbed America's attention; those numbers could have grown exponentially by now. Very, very nice.

One US advertiser has admitted that they've received calls from angry former subscribers threatening to boycott their products.

We thought we would pass along a short list of some of the major advertisers supporting US Magazine; perhaps you'll think twice before buying that next Toyota and shopping at Target.

PRODUCT(s)	PARENT COMPANY	PHONE	EMAIL
Clinique	Estée Lauder	646-602-7551
Garnier Fructis	L'Oreal USA	212-984-4414
Deseo (J-Lo. perfume)	Coty Inc. (click Contact Us link)	212-389-7000
Sprint	Sprint Nextel Inc.	703-433-8677
Centrum	Wyeth Corp.	973-301-2193
Enfamil	Bristol Meyers Squibb	212-546-4000
ABILIFY	Otsuka America Pharmaceuticals	415-986-5300
BL Lime	Anheuser-Busch	800-342-5283
JC Penney	JC Penney	614-759-7357
Cover Girl, Olay, Crest	Procter & Gamble	800-568-4035
Neutrogena	Johnson & Johnson	800-582-4048
Coca Cola/Powerade	Coca Cola	404-676-5009
Pepperidge Farm	Campbell's Soup Co.	800-257-8443
Lady Foot Locker	Lady Foot Locker (Doug Smith)	212-720-3700
CW Network	CBS /Warner Bros	212-975-4321
TRESemme	Alberto-Culver	708-450-3000
M&Ms	Mars Corporation	800-627-7852
ABC	Disney/ABC Corp.	818-560-1000
Jack in the Box	Jack in the Box	858-571-2121
Glaxo Smith Kline	Glaxo Smith Kline	888-825-5249
Food Network	E. W. Scripps Company	865-560-3663
Target	Target	800-440-0680
Wrigley's	Wrigley's	800-WRIGLEY
Special K	Kellogg's	800-962-1413
McDonalds	McDonalds Corp.	800-244-6227
NutriSystem	NutriSystem Public Relations	800-585-5483
WalGreens	Walgreens	800-925-4733
Walmart	Walmart Media Relations	800-331-0085
Fiji Water	Fiji Water	888-426-3454
SONY	Sony Corporation	800-556-3411
Toyota	Toyota Corporation	800-331-4331
State Farm	State Farm Corporate	309-766-2311
LG	LG	800-243-0000
Boost Mobile	Boost Worldwide	949-748-3440
Rhapsody	Real Networks	206-674-2700
Schick	Schick Consumer Affairs	800-742-8377
Converse	Converse Inc.	800-431-8862